V souladu s přírodou

This book focuses on people who are not indifferent to the state of the planet and who embarked on a journey of a personal transformation. They reflect on the fact that their way of life affects the environment and try to change their lifestyle and consumer patterns. The scholar tries to understand their motivation and looks at the obstacles they overcome in the process. She views this behavior through the lens of the policy of lifestyle, which demonstrates that the number of people who are not interested in high politics and who want to live their lives on their own terms has recently been on the increase. In her book, the scholar employs qualitative research (observation, interviews and document analysis), carried out between 2017–2019.

Marta Kolářová is a sociologist at the Academy of Sciences of the Czech Republic and teachers at Charles University in Prague. Her research focus includes social movements, sub-cultures, lifestyle and gender from global and local perspectives. She has published two books: A Protest against the Globalization (2009) and The Revolt through Style (2011); both in the SLON publishing house.